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Only a few people have gifted with the ability to imagine & write. In today’s online world, if you want to have readers under your umbrella following your work, then there can be no better option than writing an eBook and selling it by following the 7 Best Ways to Boost eBook Sales.
It improves your chances of reaching more people efficiently and for gaining trust among the audience.
If you already have an eBook in your name, then you also have the quintessential license to print money.
As a digital product, this is something that you can theoretically sell millions of times in a single day if you want. It has no overheads, no delivery costs, and it gives you the complete freedom to set the price according to your wish.
Of course, this isn’t quite how the story goes for everyone who starts selling eBooks though. Authoring an eBook & selling it to the netizens can be different from each other. You need to research a lot to know how to promote your eBook sales.
eBook sales are very much dependent on your skill, timing, and understanding of sales. Again, making a profit from your eBook sales is another different topic altogether.
But, here we have 7 Best Ways to Boost eBook Sales to boost your eBook sales & earn big profits. To help get more deals, consider the seven following tips:
7 Best Ways to Boost eBook Sales
1. Sell in More Places
Want to enhance your eBook sales? Then sell in several places or platforms. ‘The more, the merrier.’
Putting your eBook up on Kindle is free and will mean publicity, thousands of people can instantly find and buy your book – people who otherwise probably wouldn’t have. It’s easy to grab readers on Kindle on a considerable scale. The other options which can also work as an excellent platform for publishing your eBook are as follows:
More readers and buyers will give your sales the right amount of boost that you always aspired to have.
“Thousands of more people can instantly find and buy your book – people who otherwise probably wouldn’t have.”
2. Find Affiliates
Whether you choose to use a service like Clickbank or to set up cookies for yourself, using affiliates can give you an army of marketers who will be more than happy to help you sell your product and reach a wider audience.
This way, your eBook sales can reach new heights with a better & promising reader base. A professional marketing team can promote & boost your work to its fullest capacities.
You need to find affiliates who have done similar works like yours before and approach them. To have a good affiliate team is to boost your sales to a greater extent.
“Whether you choose to use a service like Clickbank or to set up cookies yourself, using affiliates can give you an army of marketers happy to help you sell your product and reach a wider audience.”
3. Hire a Writer
You may already have hired a writer for your eBook, which is an integral step to take. Now though, it’s time to bring them back and get them to write your landing page.
Landing pages are the best options for increasing the conversion rates of your marketing campaigns and lowering your cost of acquiring a lead or sale.
It can make or break your sales graph. Therefore, you must get a proper landing page done to give your digital content a pumped up boost.
If your eBook is free of any errors, then your product will be valued over many others. Therefore, you need to edit & proofread your work to enhance the quality of your work to attract more readers to boost your sales.
“Professional sales copy makes all the difference.”
4. Run a PPC Campaign
If you have a specific niche and a great landing page, then any money you spend on PPC should result in clear ROI and is a great way to expand your audience. It is a beneficial digital strategy.
With a great PPC campaign, you can buy visits that can be hugely beneficial for your eBook. PPC Campaign is one of the topmost methods to enhance the sales of any digital product.
PPC allows you to reach your target audience sooner and marketers only when they click on your adverts. PPC also helps you improve your SEO strategy.
PPC is mainly involved in, of course, Google, Facebook, and more recently, Twitter. There are many others, including Goodreads and Amazon AMS service, which are both directly related to selling books. These two are specifically required to boost your sales.
“If you have a specific niche and a great landing page, then any money you spend on PPC should result in clear ROI and is a great way to expand your audience.”
5. Improve the Cover
It could be that the design cover of your eBook is what’s putting off potential buyers. To improve your eBook’s attractiveness quotient, you have to work on its cover.
We are not supposed to judge a book by its cover, but that is precisely what many readers do. If your cover is mainstream & boring, then it is most likely to get ignored.
Head over to a site like 99Designs and spend a little to spruce up your image! As legends have it, ‘the first impression is the last impression’- the cover decides your product” s future. It can improve your sales to a greater extent.
“It could be that the cover of your eBook is what’s putting off potential buyers. “
6. Change the Price
Lowering the price will boost sales while hampering your profits. Increasing the cost can be even more appalling. The whole purpose of eBooks is to make them compact & affordable. The customers are more likely to buy a paperback version of your eBook if they find it too expensive.
The perfect pricing can help you boost your sales in a manner in which no other method can.
Make sure you play around with this number until you find your perfect sweet spot. You don’t know unless you try! The right price can grab the attention of the buyer to a vast extent.
“Increasing the rate can have the opposite effect. Make sure you play around with this number until you find your perfect sweet spot. You don’t know unless you try!”
7. Give Away a Free Taster
Giving away a free taster of an eBook is often one of the very best things you can do to boost sales. Freebies are always welcome at anyone & everyone’s abode.
If you have a mailing list, then try sending them a PDF of the first chapter. If your eBook is a sequel or if it is bound to have another sequel, later you can try giving out the prequel for free to the readers or for a minimal amount. In this way, if they get hooked on the story, readers will buy the sequel of the book.
People love getting things for free, and if the title is an inviting one, then they’re bound to open it. Then, if they like what they see, they’ll be interested and liable to make a purchase.
A free sample works both in the offline & online market. It can attract customers to your product, like iron to a magnet.
The concept is to target the buyers & make them believe in your product. Similarly, you can use this method to boost eBook sales.
“Giving away a free taster of an eBook is often one of the very best things you can do to drive sales.”
There goes a lot behind making an eBook a success. Marketing & promotion are two of the most exhausting steps that followed to create eBook work. Follow these above Ways to Boost eBook Sales to boost the sales graph of your eBook to earn better profits from digital platforms. These methods will make your earnings hike & they will contribute to making your eBook a success.
Frequently Asked Questions
Is selling eBooks profitable?
Yes, of course, selling eBooks is profitable, if your eBook is your front end product in the sales funnel. Marketing an eBook isn’t usually a profitable business unless there are up sales to back end products in the eBook.
How long should an eBook be?
An eBook could be 4,000 words or as long as a full-length book. The majority of printed books are turned into eBooks later to reach as many readers as possible.
Is publishing eBook on Kindle worth it?
If you want to sell your eBook, then publishing on Kindle is very much worth it. It is a platform with a huge reader base. But, publishing is just one part of the job. You need to keep in mind all the other points mentioned above to boost the sales of your eBook.
Where can I promote my eBook for free?
Below is a collection of the best book promotion sites that offer a range of options to promote your eBook:
2. Bargain Booksy.
3. Red Feather Romance.